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For Immediate Release

Dana Plautz, Mrs. P Enterprises Goes Mobile

Portland, OR, --, the award-winning, interactive digital storybook website for children, announced the release today of its first iPhone application -- Mrs. P’s Reader Challenge . The free app helps kids improve their reading and comprehension skills using a quirky multiple-choice game that rewards winners with a pot of gold.

The easy-to-use app, co-created by a Hollywood production team, features five popular stories from’s Magic Library, including The Emperor's New Clothes and The Princess and the Pea. The game is brought to life using the voice and image of TV celebrity Kathy Kinney (The Drew Carey Show) as Mrs. P.

"There are so many apps out there but nothing quite like this – a fun and funny game to help kids become better readers while they’re on the go,” said Kinney. “I’m excited I finally get to show it off.” Mrs. P’s Reader Challenge app, designed for kids between the ages of 4-10, continues the company's mission to provide children and parents with interactive educational content in kid-friendly environments anywhere and anytime they want it.

Early or slower readers who need a little help playing the Reading Challenge game can visit, where Mrs. P will read the stories to them before they take the quiz. “Every part of the Mrs. P world works with every other part, whether it’s one of our video stories, games, books or apps,” Kinney said. “We’re interactive in every sense of the word.” provides a free, safe (no ads) and fun online destination for children, parents, and teachers. Additional word games, writing contests, coloring sheets and activity guides can also be found at which, since its launch in 2008, has become one of the most popular and critically-acclaimed children’s websites in the world.

To download the free Mrs. P’s Reader Challenge app, please visit:

About Mrs. P Enterprises, LLC.

Mrs. P Enterprises, LLC, was founded in 2008 by Hollywood team Clay Graham, Kathy Kinney and Dana Plautz. After having built successful careers in television and New Media, the three creators of were brought together by a love of reading and a desire to help spark that same passion in young people everywhere. The company endeavors to expose young people to great books and stories through a celebrity storyteller and to spark their imaginations and creativity with on-line games and writing contests. Its production offices are located in Portland, Oregon and Los Angeles, California.